Subscribe to Marketing Pulpit TV1
/
105
The AI Trap: When the Tool Becomes The Strategy
MayDay: The Courage to Ask for Help
Building Wealth trhough Financial Literacy
1
/
105
Marketing Pulpit® Show – Fridays at 10:30am EST
Marketing, Business and Professional Development
- What Are the Top Features To Look for in Fleet Management Software?by dthakur@g2.com (Darshayita Thakur) on May 12, 2026 at 3:01 pm
The best fleet management softwarein the market comes with features such as vehicle tracking, driver behavior and safety monitoring, maintenance scheduling, fuel management, vehicle and driver performance analytics, and route optimization.
- Google Forms vs. Jotform: Which Platform Is 2026-Ready?by apillai@g2.com (Aishwarya Pillai) on May 12, 2026 at 2:19 pm
I have used Google Forms for a range of use cases: internal surveys, quick lead capture, and simple event registrations. It does the job. You set up a form, share the link, collect responses, and move on. That works until the form needs to do more.
- Best Conversational Support Platforms for Customer Serviceby apillai@g2.com (Aishwarya Pillai) on May 12, 2026 at 2:12 pm
While scrolling LinkedIn, I came across a post talking about the shifting reality of customer support. It described a familiar mess: chat in one tool, email in another, WhatsApp and SMS somewhere else entirely. Agents end up repeating the same answers, handoffs lose context, and simple questions snowball into costly ticket volume.
Marketing Pointers
- We Tracked 1,885 Pages Adding Schema. AI Citations Barely Moved.by Louise Linehan on May 11, 2026 at 4:36 pm
AI cited pages were almost three times more likely to have JSON-LD than non-cited pages. That’s a big gap, and the kind of stat that gets shared in LinkedIn carousels and conference slides as proof that schema is an AI…Read more ›
- Schema Markup: What It Is & How to Implement Itby Despina Gavoyannis on May 11, 2026 at 1:00 pm
Here’s a basic example of what the code can look like: You can see that, unlike the words on a page, schema is a form of structured data. Its standardized format means there’s no chance of Google misinterpreting it.…Read more ›
- Claude Skills for SEO and Marketing: What They Are and How to Use Themby Si Quan Ong on May 8, 2026 at 4:59 pm
It pulls the article and generates three to five distinct LinkedIn posts. Before that, every LinkedIn post started the same way. I’d re-explain the voice rules. The fold-line rule. The hook patterns I like, the ones I don’t. The example…Read more ›
Is Your Business Scalable?
Scalability is essential for business growth, efficiency, and long-term success. A scalable business model allows companies to meet increasing demands, optimize costs, adapt to changing market dynamics, and attract investment. By constantly evaluating and enhancing scalability, businesses can effectively navigate the ever-changing landscape and achieve sustainable growth.
It Pays to Listen!
“Listening” is the number one trait of master networkers. In the social media world “listening” means paying attention, having your antennas up, knowing when and how to respond to what’s going on around you. A good “listener” is better equipped to ride the waves of opportunity as well as avoid the pitfalls of misfortune. As listening skills increase, expect to see an increase in marketing efficiency and a decrease in outcome volatility.
Charge More, Work Less! Thanks, “Branding!”
Did you know that consumers will pay more for a popular brand than a no-name brand? Consumers will also buy a popular brand more often, whether they need it or not. Advertising is understandably required for immediate, direct-action sales, but another important benefit is the long-term branding of your service into the minds of consumers. (more…)
Links to Your Website Has Many Benefits
Did you know that joining a business directory increases the exposure of your website on the web, in ways beyond the immediate and obvious listing itself. Joining a directory provides “link-building” which has several benefits for a website and its search engine optimization (SEO) efforts, including: