Marketing, Business and Professional Development

Marketing Pointers

  • Self-Promotional Content Works—Until It Backfires (AI SEO Experiment)
    by Mateusz Makosiewicz on July 6, 2026 at 10:00 am

    Two recent studies looked at how well this works. Glen Allsopp analyzed 750 ChatGPT prompts and found that “best [category]” listicles were the most frequently cited source type in AI-generated answers. In other words, AI systems clearly use this content…Read more ›

  • 100 Most Expensive Keywords for Google Ads (July 2026)
    by Si Quan Ong on July 3, 2026 at 9:30 am

    These are the 100 most expensive keywords on Google Ads, along with their monthly search volume and cost per click (CPC). # Keyword CPC Search Volume 1 chordee repair $105.00 800 2 mesothelioma attorney chicago $100.00 1,200 3 lawsuit mesothelioma…Read more ›

  • 100 Most Asked Questions on Google (July 2026)
    by Si Quan Ong on July 3, 2026 at 9:30 am

    These are the 100 most asked questions on Google, along with their monthly search volumes. # Question Search Volume 1 what is my ip 980,000 2 how many days until christmas 860,000 3 what is today 710,000 4 what does…Read more ›

Is Your Business Scalable?

Scalability is essential for business growth, efficiency, and long-term success. A scalable business model allows companies to meet increasing demands, optimize costs, adapt to changing market dynamics, and attract investment. By constantly evaluating and enhancing scalability, businesses can effectively navigate the ever-changing landscape and achieve sustainable growth.

It Pays to Listen!

 

“Listening” is the number one trait of master networkers. In the social media world “listening” means paying attention, having your antennas up, knowing when and how to respond to what’s going on around you. A good “listener” is better equipped to ride the waves of opportunity as well as avoid the pitfalls of misfortune. As listening skills increase, expect to see an increase in marketing efficiency and a decrease in outcome volatility.

Charge More, Work Less! Thanks, “Branding!”

Did you know that consumers will pay more for a popular brand than a no-name brand? Consumers will also buy a popular brand more often, whether they need it or not. Advertising is understandably required for immediate, direct-action sales, but another important benefit is the long-term branding of your service into the minds of consumers. (more…)