Marketing, Business and Professional Development

  • Transparency in B2B Branding with Focus Lab’s Bill Kenney [Video]
    by Alexandra Vazquez on August 26, 2026 at 3:39 pm

    If people can’t trust you, then what’s the point?

  • 7 Best Cloud Edge Security Software I Recommend in 2026
    by pbuttan@g2.com (Preksha Buttan) on August 26, 2026 at 1:17 pm

    TL;DR Prisma Access is the best cloud edge security software with the highest G2 Score of 95 and the strongest satisfaction and market presence as per G2's latest Summer 2026 Grid® Report for cloud edge security. I also found strong alternatives depending on the priority that matters most to you: Cisco Umbrella: Best for DNS-layer security Check Point SASE: Best for unified threat prevention Forcepoint Data Security Cloud: Best for data loss prevention Cato SASE Cloud: Best for converged single-vendor SASE Netskope One Platform: Best for cloud app visibility and control Todyl Security Platform: Best for managed security providers (MSPs)

  • 6 Best Sensitive Data Discovery Software I'd Pick in 2026
    by pbuttan@g2.com (Preksha Buttan) on August 26, 2026 at 12:53 pm

    TL;DR IBM Guardium Data Protection is the best sensitive data discovery software, with the highest G2 Score of 96 as per G2’s latest Summer 2026 Grid® Report for sensitive data discovery software. I also found several strong alternatives depending on the workflow you prioritize: Egnyte: Best for securing sensitive data in file collaboration Securiti: Best for data privacy and AI governance Safetica: Best for data loss prevention and insider risk Varonis Data Security Platform: Best for automated remediation of data exposure Ground Labs Enterprise Recon: Best for compliance-driven data discovery

Marketing Pointers

Is Your Business Scalable?

Scalability is essential for business growth, efficiency, and long-term success. A scalable business model allows companies to meet increasing demands, optimize costs, adapt to changing market dynamics, and attract investment. By constantly evaluating and enhancing scalability, businesses can effectively navigate the ever-changing landscape and achieve sustainable growth.

It Pays to Listen!

 

“Listening” is the number one trait of master networkers. In the social media world “listening” means paying attention, having your antennas up, knowing when and how to respond to what’s going on around you. A good “listener” is better equipped to ride the waves of opportunity as well as avoid the pitfalls of misfortune. As listening skills increase, expect to see an increase in marketing efficiency and a decrease in outcome volatility.

Charge More, Work Less! Thanks, “Branding!”

Did you know that consumers will pay more for a popular brand than a no-name brand? Consumers will also buy a popular brand more often, whether they need it or not. Advertising is understandably required for immediate, direct-action sales, but another important benefit is the long-term branding of your service into the minds of consumers. (more…)