Marketing, Business and Professional Development
- Do More G2 Reviews Mean More AI Visibility? Insights from 30k Citationsby Kevin Indig on October 23, 2025 at 2:42 pm
AI visibility platforms, like Radix or Promptwatch, have found G2 to be the most cited software review platform.
- 6 Best Sales Analytics Software on G2: My Go-to Picksby sjayaraman@g2.com (Soundarya Jayaraman) on October 23, 2025 at 5:15 am
If there’s one thing I’ve learned working closely with sales teams, it’s this: gut instinct isn’t a strategy. Deals slip, forecasts go sideways, and pipeline reviews turn into guesswork when you don’t have the right data guiding your next move. That’s why choosing the best sales analytics software isn’t just a “nice-to-have,” it’s the difference between hitting quota and missing it.
- 5 Best AI Meeting Assistants I've Tried and Likedby sjayaraman@g2.com (Soundarya Jayaraman) on October 22, 2025 at 5:30 am
I don’t know about you, but I’ve lost count of how many hours I’ve wasted digging through messy meeting notes, trying to remember who said what or which action items I owed. Meetings are unavoidable. But the endless cycle of note-taking, missed details, and half-baked recaps doesn’t have to be. That’s where the best AI meeting assistants come in.
Marketing Pointers
- 96.98% of Clicks Happen in the Top 10 Search Resultsby Ryan Law on October 22, 2025 at 10:53 am
To find out, we analysed billions of clicks and impressions from Google Search Console. Our findings are a good reminder: page one is where the overwhelming majority of clicks and impressions happen. In August 2025, 96.98% of desktop clicks in…Read more ›
- 15 Ahrefs MCP Use Cases for SEOs & Digital Marketersby Glen Allsopp on October 13, 2025 at 10:00 am
MCP, which stands for Model Context Protocol, is an open standard that companies can use to integrate their external tools and data with compatible AI assistants. Imagine you’ve recently launched a new clothing brand and want to find eCommerce stores…Read more ›
- The Ultimate 82-Point Checklist for SEO & AI Visibilityby Despina Gavoyannis on October 9, 2025 at 3:41 pm
This checklist combines proven SEO essentials with the new steps that matter for AI search. No fluff, no fuss. It will help you strengthen your SEO foundation, adapt to changing behaviors in AI search, and keep your brand visible across…Read more ›
Is Your Business Scalable?
Scalability is essential for business growth, efficiency, and long-term success. A scalable business model allows companies to meet increasing demands, optimize costs, adapt to changing market dynamics, and attract investment. By constantly evaluating and enhancing scalability, businesses can effectively navigate the ever-changing landscape and achieve sustainable growth.
It Pays to Listen!

“Listening” is the number one trait of master networkers. In the social media world “listening” means paying attention, having your antennas up, knowing when and how to respond to what’s going on around you. A good “listener” is better equipped to ride the waves of opportunity as well as avoid the pitfalls of misfortune. As listening skills increase, expect to see an increase in marketing efficiency and a decrease in outcome volatility.
Charge More, Work Less! Thanks, “Branding!”
Did you know that consumers will pay more for a popular brand than a no-name brand? Consumers will also buy a popular brand more often, whether they need it or not. Advertising is understandably required for immediate, direct-action sales, but another important benefit is the long-term branding of your service into the minds of consumers. (more…)
Links to Your Website Has Many Benefits
Did you know that joining a business directory increases the exposure of your website on the web, in ways beyond the immediate and obvious listing itself. Joining a directory provides “link-building” which has several benefits for a website and its search engine optimization (SEO) efforts, including:

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